Grow Your Brand with
Trusted Voices
Reach your target audience with our micro and macro influencer network. Increase your ad conversion rates with UGC content.
UGC ad click-through rate increase
Bazaarvoice 2024
Ad cost reduction with UGC
inBeat 2025
Marketers say UGC performs better
Backlinko 2025
Global UGC market (2025)
Whop 2025
Consumers Now Trust People, Not Ads
Due to banner blindness, ad blockers, and "ad fatigue," traditional digital ads are no longer as effective as they used to be. Consumers listen to recommendations from people they know, follow, and trust.
Meta's 2024 Andromeda update reinforced this. The algorithm now asks "which content performs best?" instead of "who should we show this to?" Result: Customer experience videos, testimonials, and UGC content perform much better than professional studio shoots.
UGC (User Generated Content) takes this approach a step further: Content created by real users dramatically increases conversion rates when used in your ads. Because people believe in "a real person's experience" more than "polished studio production."
What We Offer
Micro Influencer Campaigns
1K - 100K followersAccess to niche audiences, high engagement rates, and affordable costs. Micro influencers build more intimate connections with their followers.
- High engagement rate (3-7%)
- Niche and loyal audience
- Affordable collaborations
- Authentic and trustworthy content
- Long-term brand ambassadorship
- Targeted demographic reach
Local businesses, niche products, startups
Macro Influencer Campaigns
100K+ followersFast access to large audiences, brand awareness increase, and viral potential. Ideal for launches and awareness campaigns.
- Wide audience reach
- Fast brand awareness
- Viral content potential
- Professional content quality
- High media value
- Strong social proof effect
Large brands, product launches, awareness campaigns
UGC Campaign Management
Content creator coordinationWe find suitable UGC content creators for your brand, prepare briefs, and manage the process. Content can be used in your ads.
- UGC creator matching
- Brief preparation and communication
- Content approval process management
- Licensing and usage rights
- Performance tracking
- Ad optimization recommendations
E-commerce brands, Meta & TikTok ads
UGC vs Traditional Content
| Feature | UGC Content | Traditional |
|---|---|---|
| Trust perception | High (real user) | Low (perceived as ad) |
| Production cost | Affordable | High (production, models, studio) |
| Engagement rate | 4-8% average | 1-2% average |
| Conversion rate | 5x higher | Baseline |
| Content variety | Different perspective each time | Standard brand language |
| A/B testing capability | Many variations | Limited (due to cost) |
Content We Coordinate
By working with influencers and UGC creators, we ensure the production of the following types of content for your brand
Video Content
- •Product introduction videos
- •Unboxing experiences
- •Usage guides
- •Testimonial/Reference videos
Visual Content
- •Lifestyle photos
- •Product shots
- •Before/After images
- •Carousel images
Social Media
- •Instagram Reels
- •TikTok videos
- •YouTube Shorts
- •Instagram Stories
Written Content
- •Product reviews
- •Social media posts
- •Brand mentions
- •Comments and ratings
How Do We Work?
Brief & Strategy
We understand your brand, product, and target audience
- •Understanding brand values and tone of voice
- •Target audience demographics and behaviors
- •Competitor analysis and benchmarking
- •Setting campaign objectives
- •Defining KPIs
Influencer Matching
We select the most suitable names for your brand
- •Niche and audience fit check
- •Follower quality analysis (fake follower check)
- •Review of past brand collaborations
- •Engagement rate and content quality evaluation
- •Price negotiation and agreement
Content Briefing
We prepare detailed and clear content guidelines
- •Content format and length
- •Key messages and CTAs
- •Do's and Don'ts list
- •Hashtag and mention requirements
- •Approval process and timeline
Content Production
Influencer creates content, we coordinate
- •Regular communication and follow-up
- •Content draft approval
- •Revision coordination
- •Quality control
- •Publication calendar management
Publishing & Monitoring
Content is published, performance is monitored
- •Publication timing optimization
- •Real-time performance tracking
- •Engagement response coordination
- •Crisis management (if needed)
- •Content boost recommendations
Reporting & Optimization
Detailed performance analysis and recommendations
- •Reach, impression, engagement metrics
- •Click-through and conversion rates
- •ROI calculation
- •Best performing content
- •Next campaign recommendations
Rights and Wrongs
Common right and wrong expectations about influencer marketing
Right Expectations
- Right influencer match takes time
Finding the right people is important for quality results
- Not every influencer is brand compatible
Audience fit matters, not follower count
- UGC content should look authentic
Over-polished production kills the UGC spirit
- Micro influencers can be more effective
Engagement rate is more important than follower count
- Long-term partnerships are more valuable
Continuous brand ambassadorship, not one-time deals
- ROI is measurable
Trackable with UTM, promo codes, and pixel
Wrong Expectations
- Many followers = many sales
Fake followers and low engagement break this equation
- One video will go viral
Going viral can't be planned, consistency matters
- Influencer knows everything
Quality content doesn't come without a clear brief
- UGC is cheap
Quality UGC requires investment, but ROI is high
- We'll get immediate results
First campaign is a learning phase, patience required
- Same strategy for everyone
Each brand and product needs a custom approach
Frequently Asked Questions
LET'S DETERMINE YOUR
INFLUENCER STRATEGY TOGETHER
Let's discuss the most suitable influencer and UGC strategy for your brand. Let's create a realistic roadmap based on your budget.
No sales pressure — let's meet first, then decide.
FREE INFLUENCER ANALYSIS